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Korean Short Rib Tacos — Roy Choi-Inspired

Marinated bulgogi short ribs in warm corn tortillas with kimchi salsa and lime crema — the Korean-Mexican fusion that started a movement.

Inspired by Roy Choi · 🇰🇷 South Korea
Prep
25 min
Cook
15 min
Servings
4
Difficulty
Medium
4.9(1,542 ratings)
#korean#mexican#fusion#tacos#choi#bulgogi#kimchi#street-food#los-angeles

About This Recipe

This dish is inspired by Chef Roy Choi's Kogi BBQ truck, which launched the modern American gourmet food-truck movement in 2008 and turned Korean-Mexican fusion into a national phenomenon. The combination — soy-and-pear-marinated bulgogi short ribs in warm corn tortillas, topped with quick kimchi salsa and a bright lime crema — is now a defining dish of Los Angeles food culture. Choi's genius was recognising that two great immigrant cuisines on the same streets could become something specifically Angeleno. This is our take on the LA tradition Choi created.

Ingredients

Serves 4

  • 600 gboneless beef short rib(or ribeye, very thinly sliced)
  • 1Asian pear(or Bosc pear, peeled and grated)
  • 60 mlsoy sauce
  • 2 tbspbrown sugar
  • 2 tbsptoasted sesame oil
  • 4 clovesgarlic(minced)
  • 1 tbspfresh ginger(grated)
  • 2spring onions(finely sliced, plus extra for serving)
  • 1 tbsptoasted sesame seeds
  • 150 gkimchi(well-fermented, drained and finely chopped)
  • 1small white onion(finely diced)
  • 0.25 cupfresh coriander (cilantro)(chopped)
  • 1lime(juiced)
  • 120 gsour cream(or Mexican crema)
  • 0.5 tsplime zest
  • 1 tspSriracha(or to taste)
  • 12small corn tortillas(warmed)
  • 1 tbspneutral oil(for cooking)

Instructions

  1. 1

    Marinate the beef

    In a bowl, whisk the grated pear, soy sauce, brown sugar, sesame oil, garlic, ginger, half the spring onions and the sesame seeds. Add the sliced beef and massage. Marinate for at least 1 hour — overnight is ideal.

  2. 2

    Make the kimchi salsa

    Mix the chopped kimchi, white onion, half the coriander and half the lime juice. Taste — it should be tangy and bright. Set aside.

  3. 3

    Make the lime crema

    Whisk the sour cream with the lime zest, remaining lime juice, Sriracha and a pinch of salt until smooth. Transfer to a squeeze bottle if you have one for cleaner plating.

  4. 4

    Cook the bulgogi

    Heat a large skillet or wok very hot with the oil. Lift the beef from the marinade (let excess drip off) and sear in a single layer for 90 seconds without stirring, then toss for another 60 seconds until caramelised at the edges. Work in batches if needed.

    High heat is everything — overcrowding the pan steams the beef instead of caramelising it.

  5. 5

    Warm the tortillas

    Heat the tortillas directly over a gas flame or in a hot dry skillet for 15 seconds per side until just charred and pliable. Wrap in a clean towel to keep warm.

  6. 6

    Assemble and serve

    Pile a generous portion of bulgogi onto each tortilla. Top with kimchi salsa, a drizzle of lime crema, fresh coriander and the remaining spring onions. Serve immediately, ideally with cold beer.

Pro Tips

  • Freeze the beef for 30 minutes before slicing — it makes paper-thin slicing much easier.

  • Use well-fermented kimchi (3+ weeks old) — fresh kimchi is too crisp and mild.

  • Char your tortillas — that smoky note pulls the whole dish together.

Variations

  • Spicy Pork Version: substitute pork shoulder marinated with gochujang for the beef.

  • Vegetarian Mushroom Version: substitute thick-sliced king oyster mushrooms for the beef, marinated the same way.

  • Burrito Format: roll all the components in a large flour tortilla for a Kogi-style burrito.

Storage

Marinated raw beef keeps for 3 days refrigerated. Cooked bulgogi: 3 days. Crema and kimchi salsa: 2 days.

History & Origin

Roy Choi launched Kogi BBQ in Los Angeles in 2008, combining Korean and Mexican-American street food in a way that captured LA's specific cultural mix. He was the first food-truck operator to use Twitter to broadcast locations, and the resulting queues at his trucks — featured everywhere from the LA Times to Oprah — sparked the modern American gourmet food-truck movement.

Frequently Asked Questions

Did Roy Choi invent the Korean taco?

Choi did not invent the concept — Korean-American immigrants had been making bulgogi-and-tortilla combinations at home for decades. But his Kogi truck popularised it globally and turned the dish into a recognised category in modern American food.

What kind of kimchi works best?

Use well-fermented (3+ weeks old) Napa cabbage kimchi (baechu kimchi) — it's tangy, crisp and slightly funky. Drain it well before chopping or your salsa will be watery.

Did Roy Choi really start the food-truck movement?

Choi was the first food-truck chef to use Twitter to broadcast locations and the first to combine fine-dining technique with street pricing. His Kogi truck launching in 2008 is widely credited as the catalyst for the modern American gourmet food-truck movement.

What is the difference between bulgogi and Korean BBQ short rib?

Bulgogi is thinly sliced, sweet-savoury marinated beef cooked quickly. Korean BBQ short rib (galbi) is bone-in or boneless rib cut into thicker slices and grilled longer. Choi's Kogi taco uses a bulgogi-style preparation cut from short rib for richer flavour.

Can I make these without a Korean grocery?

Most ingredients are now available at supermarkets — soy sauce, sesame oil, kimchi. The Asian pear and gochugaru are the main grocery-store items. If unavailable, substitute Bosc pear and crushed red pepper flakes.

Nutrition Facts

Per serving (380g) · 4 servings total

Calories620kcal
Protein38g
Carbohydrates48g
Fat28g
Fiber5g
Protein38g
Carbs48g
Fat28g

Time Summary

Prep time25 min
Cook time15 min
Total time40 min

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